Interlock USA Launches New Logo to Reinforce Global Brand Strategy
RENO, Nev. (September 1, 2010) –Interlock USA, a full-service window and door hardware supplier based in Reno, Nev., has unveiled a new logo color to reflect a more cohesive brand image with parent company, ASSA ABLOY, recognized worldwide for its wide range of door hardware and security solutions.
As part of the ASSA ABLOY Group, Interlock USA benefits from unlimited global resources, as well as a local presence and in-depth understanding of the North American market. By reinforcing its brand image on a global scale, Interlock USA aims to assure its customers of its high standard of quality, commitment to excellent customer service, and continued innovation in its product line.
About Interlock USA
Interlock USA, Inc., an ASSA ABLOY Group company based in Reno, Nev., is one of North America’s leading window and door hardware manufacturers. The original inventor of the automatic sash lock system for vinyl windows, Interlock is known for working closely with window and door manufacturers to create innovative designs that differentiate their products from the competition. Interlock’s key competitive strengths as a distributor are technical support, application engineering, product management, distribution, logistics, product bundling and cross selling. For more information about Interlock products and services, visit www.interlockna.com.